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The 5 Best SEM Agencies in Johannesburg

Credibility – We looked at each agency’s wealth of experience and whether they have a solid track record. Because SEM is only part of a much bigger system, we also assessed their expertise in digital marketing as a field.

Range of services offered – We prefer agencies that know their way in and out of marketing, so we gave higher points to those that offer a broader range of services.

Pricing and packages – We made sure that these agencies have reasonable pricing for their services. We also gave plus points to those agencies that have packaged services at a discounted rate.

Quality of service – Expertise is nothing if customer service is poor. We assessed the quality of service the officers deliver based on their attitudes and availability. 

1. FGX Studios

Website: https://fgx.co.za/

Address: Workshop 17, The Bank, Rosebank Corner Tyrwhitt &, 24 Cradock Ave, Rosebank, Johannesburg, 2196, South Africa

Contact Details: +27 11 051 2800

Operating Hours: Monday – Friday 9:00 AM – 6:30 PM

Google reviews score4.6/5
Facebook reviews score5/5
Total reviews4.6/5
Score consistency4.5/5
Credibility4.7/5
Experience4.7/5
Accreditations4.7/5
Range of services offered4.8/5
Pricing and packages(A higher score means better value)4.7/5
Quality of service4.6/5
Availability4.5/5
Attitudes4.7/5

Pros

  • Biggest retail digital provider in South Africa
  • Plans solutions based on client’s budget
  • Offers all-around marketing services
  • Experts in building own tools and software
  • Strong relationship with clients

Cons

  • Slow response time
  • Small team

FGX Studios is one of the leading digital marketing agencies in Johannesburg. 

They’re the biggest retail digital provider in South Africa and have been helping businesses grow for over 18 years now. Their expertise is actually one of the reasons why we selected them.

The first thing we like about them is they’re a high-performing company that also has an impressive reach of 1.3 million people per month. We think it’s awesome how their studio comes up with over 600 new content every month.

This small, but fast-paced agency is a one-stop shop for all marketing needs, which we love. 

FGX Studios is seasoned in designing digital marketing strategies, including SEM. What’s great is they plan solutions based on the client’s budget. 

Another thing we love about this agency is its strong relationship with clients. Throughout the years, FGX Studios is able to build an impressive portfolio of previous successful projects for satisfied clients, most of them repeat clients.

We’re also impressed to hear that FGX Studios designs and builds its own tools and software, which they use to assist clients with their business marketing needs. 

Nonetheless, there are a handful of complaints regarding the agency’s slow response time to inquiries and quote requests for potential clients, which is our only concern.

2. MO Agency

Website: https://www.mo.agency/

Address: 1st Floor, Hyde Gate, Hyde Park Lane, Hyde Park, Sandton, 2196, South Africa

Contact Details: +27 11 447 0903

Operating Hours: Monday – Friday 8:00 AM – 5:00 PM

Google reviews score4.9/5
Facebook reviews score5/5
Total reviews4.3/5
Score consistency4.9/5
Credibility4.65/5
Experience4.7/5
Accreditations4.6/5
Range of services offered4.7/5
Pricing and packages(A higher score means better value)4.8/5
Quality of service4.7/5
Availability4.6/5
Attitudes4.8/5

Pros

  • Provides quotes within 24 hours
  • Commended for transparency and great client communication
  • Credit system pricing

Cons

  • Lean team
  • Newer company with less experience

MO Agency is an up and rising digital marketing specialist originally based in Maidenhead, United Kingdom. A few years back, they started branching out and established offices in Johannesburg and Cape Town.

Although they’re a newer agency compared to most competitors, we think MO Agency is a promising business with an impressive track record. Their work portfolio is comprehensive and packed with impressive projects for multiple clients.

We’re also impressed to find that MO Agency works with prominent clients like Microsoft, Greenpeace, and Sureswipe.

MO Agency is an expert when it comes to inbound marketing and campaigns. They’re knowledgeable in SEO and SEM, Hubspot CRM, web design and development, and digital branding. 

Clients prefer this agency because of its superb skills in building client relations. We’re told they’re great at communicating and are very transparent when dealing with clients, which we commend.

As for pricing, MO Agency upholds credit system pricing, which means clients only pay for the agency’s output instead of their time spent working on your projects. This is a big plus for us, as it ensures that clients will receive deliverables.

We also commend how quick and easy it is to ask for quotes, which MO Agency releases within 24 hours.

Nonetheless, MO Agency is composed of a lean team of 30, already including specialists from offices in London and Cape Town. 

While their people are talented and highly trained, this can affect their capability of handling multiple complex projects simultaneously. We suggest setting an appointment with them in advance to secure a slot.

3. HelloYes Marketing

Website: https://helloyes.co.za/

Address: 10 Bawden Rd, Bedfordview, Johannesburg, 2008, South Africa

Contact Details: +27 10 900 2132

Operating Hours: Monday – Friday 8:00 AM – 5:00 PM

Google reviews score4.6/5
Facebook reviews score5/5
Total reviews4/5
Score consistency4.8/5
Credibility4.75/5
Experience4.7/5
Accreditations4.8/5
Range of services offered4.8/5
Pricing and packages(A higher score means better value)4.8/5
Quality of service4.65/5
Availability4.5/5
Attitudes4.8/5

Pros

  • Seasoned agency with an impressive portfolio
  • Global company
  • Offers all-around marketing services
  • Delivers consistent high-quality outputs and results
  • Partnered with Google and part of the IAB SA

Cons

  • No online appointment setting
  • Slow response rate

HelloYes Marketing is a global multi-disciplined marketing agency that was established in 2014. Although they’re relatively young, they’re considered as one of the leading digital marketing specialists in Johannesburg.

In fact, HelloYes Marketing is partnered with Google and is part of the Interactive Advertising Bureau of South Africa (IAB SA), which we find impressive. They’re also an international company which serves multiple countries worldwide. 

The agency also has a notable portfolio of previous works, most of it for big and established global companies.

One of the agency’s strategies is investing in its people. We love how HelloYes Marketing makes sure to employ only the best in the field, which we think is why they’re such a high performing agency.

HelloYes Marketing offers all-around marketing services, which we value. They’re experts in providing strategic, creative, and high-tech solutions to big and small businesses. 

Previous clients who availed the agency’s assistance in SEO and SEM are impressed with the team’s innovative strategies. They also deliver consistent high-quality outputs and results, which we love.

It’s a bit of a hassle, though, that potential clients can’t reach out to the agency easily through their website to set appointments or ask for quotes. 

In line with this, we’re also told there are cases when HelloYes Marketing is inactive in responding to clients, which isn’t ideal.

4. SOMS Digital

Website: https://www.somsdigital.co.za/

Address: 9th Floor, Atrium on 5th, 5th St, Sandhurst, Sandton, 2196, South Africa

Contact Details: +27 11 568 7419

Operating Hours: Monday – Friday 8:00 AM – 5:00 PM

Google reviews score4.9/5
Sayellow.com reviews score5/5
Total reviews4.9/5
Score consistency4.9/5
Credibility4.8/5
Experience4.8/5
Accreditations4.8/5
Range of services offered4.8/5
Pricing and packages(A higher score means better value)4.7/5
Quality of service4.7/5
Availability4.6/5
Attitudes4.8/5

Pros

  • Multi-awarded business
  • Impressive track record
  • Quick and easy onboarding process
  • Affordable services

Cons

  • Can be difficult to reach out to
  • Some complaints about poor communication with clients

SOMS Digital is one of the most- and highest-rated digital marketing agencies in Johannesburg. They’re quite popular as experts when it comes to search engine marketing, which is why we included them on our list.

We’re impressed to hear that they’re also a multi-awarded digital marketing agency. SOMS Digital was also one of the finalists in the 2022 Bookmark awards for Organic Search Marketing, which is awesome.

Ever since the agency was founded in 2009, SOMS Digital has assisted a wide variety of big and small businesses in and around South Africa. Most of their recent successful projects focus on SEO and pay-per-click (PPC) advertising, which is a big plus for us.

We also appreciate their onboarding process is quick and easy to complete. We think the only thing that’ll take some time is hearing back from the team for the application form, as we’re told it can be difficult to reach out to the agency.

Many clients prefer SOMS Digital for their affordable but high-quality services. The agency is dedicated to providing transparent, customised, and cost-efficient solutions to businesses’ marketing needs.

Lastly, another one of SOMS Digital’s strongest assets is its people. We love that the team is composed of striking experts, but what clients often compliment is their friendliness and approachability. 

Clients appreciate how SOMS Digital’s team enthusiastically share their knowledge and accommodate all the client’s questions and concerns before deciding what solutions to suggest, which we commend.

5. Webshure Digital Marketing & Website Design Agency

Website: https://www.webshure.com/digital-marketing-alberton

Address: 65 Nelson Mandela Ave, Randhart, Alberton, 1449, South Africa

Contact Details: +27 84 407 5950

Operating Hours: Monday – Friday 8:00 AM – 5:00 PM

Google reviews score4.9/5
Africabz.com reviews score5/5
Total reviews5/5
Score consistency4.9/5
Credibility4.75/5
Experience4.7/5
Accreditations4.8/5
Range of services offered4.8/5
Pricing and packages(A higher score means better value)4.7/5
Quality of service4.6/5
Availability4.7/5
Attitudes4.5/5

Pros

  • Serves clients nationwide
  • One-stop shop for all digital marketing needs
  • Offers a free SEO Audit
  • Accomplished portfolio
  • Partnered with Google and Blam

Cons

  • Complaints about unprofessionalism
  • Located outside of the city

Last but definitely not least, we have Webshure Digital Marketing & Website Design Agency. This agency is one of the most popular digital marketing strategists in Gauteng.

We also found it notable that they’re partnered with Google and Blam, which reflects their capability and impressive track record. In addition, Webshure is certified in SEM, customer value optimisation, customer acquisition, and ecommerce marketing. 

We love that Webshure is a one-stop shop for all digital marketing needs and serves clients nationwide, especially since they’re based outside of Johannesburg. 

We’re also impressed with the quality and results from the agency’s previous works with individuals, start-ups, and bigger companies. 

Webshure’s onboarding process is very straightforward and, to make sure that they fit well with clients, they provide a free SEO audit beforehand, which is awesome. This way, clients can prepare their budget and explore business marketing needs.

We also value how the agency is well-staffed with experienced marketing professionals who are able to provide creative solutions for businesses of any field and size. Previous clients also compliment Webshure’s team for their expertise and commitment.

Nonetheless, it’s worth mentioning that there is a one-off complaint about some staff member’s unprofessionalism. 

We’re told a client experienced hostile treatment from one of the agency’s representatives after missing a payment and trying to cancel their services, which is disappointing.

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